The Baby Sense Sling has been designed to encourage parents to carry their babies in the optimal position. The Sling’s soft fabric cocoons the new baby in a foetal position, which supports the neck well – essential for the newborn. Curled up snugly and close to the parent the baby is calmed in a familiar womb-like environment.

WINNER of coveted SILVER Practical Parenting Award 2009 - in Sling/Carrier Category and BRONZE from Practical Pre-School Awards 2009 in Childcare Category

So, what are benefits for carrying your baby in this way:-

• Sleep: The movement stimulation, as well as the snug hold of the sling, promotes sleep.  Evidence shows that babies carried during the day sleep better at night. When the newborn baby falls asleep in the sling you can easily put him down still asleep in his cot. As he gets older you can use the sling for away times and outings.

• Calm: There is overwhelming evidence that babies who are carried on their mothers are significantly calmer than babies who are not.  This Sling mimics the calming environment of the womb. The feeling of being rocked, the soft, snug feel of the sling and the sounds of the mother’s body (heartbeat and voice) help to calm the baby.

Convenience: Carrying a baby, as well as being able to get on and do essential chores, or just go for a walk is often a balancing act. The Sling keeps the baby content whilst freeing up the mother’s hands. The convenience goes as far as allowing a mother to feed discreetly whilst carrying her baby.